Market Insights Digital eServices Online Education

Online University Education - France

France

Revenue in the Online University Education market is projected to reach €279.40m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2028) of 6.89%, resulting in a projected market volume of €364.80m by 2028.
In the Online University Education market, the number of users is expected to amount to 0.9m users by 2028.
User penetration will be 1.1% in 2024 and is expected to hit 1.4% by 2028.
The average revenue per user (ARPU) is expected to amount to €0.38k.
In global comparison, most revenue will be generated in the United States (€76.31bn in 2024).
With a projected rate of 2.3%, the user penetration in the Online University Education market is highest in the United States.

Key regions: Germany, China, United States, South Korea, Europe

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Online University Education market in France has been experiencing significant growth in recent years.

Customer preferences: One of the key factors driving the growth of the Online University Education market in France is the increasing demand for flexible and accessible education options. Many individuals in France are looking for opportunities to further their education and gain new skills, but traditional brick-and-mortar universities may not always be convenient or accessible for everyone. Online university education provides a flexible alternative that allows students to study at their own pace and from the comfort of their own homes. Additionally, the COVID-19 pandemic has further accelerated the demand for online education, as many students and professionals have had to adapt to remote learning and working environments.

Trends in the market: One of the major trends in the Online University Education market in France is the emergence of specialized online courses and programs. These programs cater to specific industries or skill sets, allowing individuals to gain expertise in areas such as business, technology, healthcare, and more. This trend is driven by the growing demand for professionals with specialized knowledge and skills in the job market. By offering targeted online courses, universities are able to attract students who are looking to enhance their career prospects or switch to a new field. Another trend in the market is the increasing collaboration between online universities and traditional educational institutions. Many traditional universities in France are now offering online courses and programs in addition to their regular curriculum. This collaboration allows students to benefit from the expertise and reputation of established universities while enjoying the flexibility and convenience of online learning. It also helps online universities gain credibility and recognition in the market.

Local special circumstances: France has a strong tradition of higher education, with prestigious universities and institutions that are recognized worldwide. However, the traditional education system in France can be highly competitive and selective, making it difficult for some individuals to access higher education. Online university education provides an alternative pathway for individuals who may not meet the strict admission requirements of traditional universities. It also allows individuals to continue their education while working or fulfilling other commitments.

Underlying macroeconomic factors: The growth of the Online University Education market in France is also influenced by macroeconomic factors such as the increasing importance of digital skills in the job market. As technology continues to advance and industries become more digitalized, there is a growing demand for professionals with digital skills and knowledge. Online university education offers individuals the opportunity to acquire these skills and stay competitive in the job market. Additionally, the cost-effectiveness of online education compared to traditional education is also a driving factor, as it allows individuals to pursue higher education without incurring significant financial burdens. In conclusion, the Online University Education market in France is experiencing growth due to the increasing demand for flexible and accessible education options, the emergence of specialized online courses, the collaboration between online and traditional universities, the need for alternative pathways to higher education, and the growing importance of digital skills in the job market. These trends are supported by macroeconomic factors such as the impact of the COVID-19 pandemic and the cost-effectiveness of online education.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on Gross Merchandise Value (GMV) and represent what consumers pay for these products and services. The user metrics show the number of customers who have made at least one online purchase within the past 12 months.

Modeling approach / Market size:

Market sizes are determined through a bottom-up approach, building on predefined factors for each market segment. As a basis for evaluating markets, we use annual financial reports of the market-leading companies, third-party studies and reports, as well as survey results from our primary research (e.g., the Statista Global Consumer Survey). In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, GDP per capita, and internet connection speed. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing. The main drivers are internet users, urban population, usage of key players, and attitudes toward online services.

Additional notes:

The market is updated twice a year in case market dynamics change. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. GCS data is reweighted for representativeness.