Market Insights Consumer Tobacco Products

Smoking Tobacco - Italy

Italy

In 2024, the revenue in the Smoking Tobacco market in Italy amounts to €1.6bn.
It is projected that the market will experience an annual growth rate of 5.35% from 2024 to 2029 (CAGR 2024-2029).
When compared globally, in China generates the highest revenue in this segment, reaching €12,530m in 2024.
On a per-person basis, the revenue generated in Italy amounts to €29.23 in 2024.
Looking ahead, it is expected that the volume in the Smoking Tobacco market will reach 7.9bn pieces by 2029.
Additionally, there is an anticipated volume growth of 3.8% in 2025.
The average volume per person in the Smoking Tobacco market is projected to be 122.6pieces in 2024.
Italy's smoking tobacco market is experiencing a resurgence in popularity as consumers seek out traditional Italian tobacco blends.

Key regions: Germany, United States, China, Worldwide, Russia

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

Smoking Tobacco (including pipe tobacco but excluding smokeless tobacco) is mostly relevant in markets where taxation differentials induce consumers to substitute ready-made cigarettes with roll-your-own cigarettes. To make overall per-capita consumption more comparable, smoking tobacco is described in terms of grams here, with one gram of tobacco roughly equaling the content of one filter cigarette.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on consumer spending on Smoking Tobacco.

Modeling approach:

The segment size is determined through a bottom-up approach. In order to analyze the markets, we use annual financial reports of the market-leading companies and industry associations, trade data, national statistical office data, third-party studies and reports, survey results from our primary research (e.g., the Statista Consumer Insights Global Survey), as well as performance factors. In addition, we use relevant key market indicators and data from country-specific associations, such as smoking rates, consumer spending, and consumer price index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques, such as exponential trend smoothing and regression analysis. The selection of forecasting techniques is based on the behavior of the relevant market.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year. In some cases, the data is updated on an ad hoc basis (e.g., when new, relevant data has been released or significant changes within the market have an impact on the projected development). Survey data is reweighted for representativeness.