Energy Management - Brazil

Brazil

Revenue in the Energy Management market is projected to reach €88.5m in 2024.
Revenue is expected to show an annual growth rate (CAGR 2024-2029) of 10.68%, resulting in a projected market volume of €147.0m by 2029.
In the Energy Management market, the number of active households is expected to amount to 9.0m users by 2029.
Household penetration will be 17.9% in 2024 and is expected to hit 17.4% by 2029.
The average revenue per installed Smart Home currently is expected to amount to €9.77.

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The Energy Management market in Brazil is experiencing significant growth due to several factors. Customer preferences for energy efficiency and cost savings are driving the demand for energy management solutions.

Additionally, local special circumstances, such as Brazil's high electricity costs and the need to reduce greenhouse gas emissions, are contributing to the development of the market. Furthermore, underlying macroeconomic factors, such as government initiatives and favorable regulatory policies, are also playing a role in the growth of the Energy Management market in Brazil. Customer preferences in Brazil are shifting towards energy efficiency and cost savings.

With rising electricity costs, consumers and businesses are looking for ways to reduce their energy consumption and lower their energy bills. Energy management solutions provide the tools and technologies necessary to monitor and control energy usage, allowing customers to optimize their energy consumption and save money. This customer preference for energy efficiency is driving the demand for energy management solutions in Brazil.

Trends in the Energy Management market in Brazil include the adoption of smart grid technologies and the integration of renewable energy sources. Smart grids enable the efficient management of electricity distribution, allowing for better monitoring and control of energy usage. This trend is supported by Brazil's commitment to reducing greenhouse gas emissions and increasing the share of renewable energy in its energy mix.

The integration of renewable energy sources, such as solar and wind power, into the energy management systems further enhances the sustainability and efficiency of the energy sector in Brazil. Local special circumstances in Brazil contribute to the development of the Energy Management market. Brazil has one of the highest electricity costs in the world, making energy management solutions an attractive option for businesses and consumers seeking to reduce their energy bills.

Additionally, Brazil has set ambitious targets for reducing greenhouse gas emissions, creating a need for energy management solutions that can help monitor and control energy usage to meet these targets. These local special circumstances create a favorable environment for the growth of the Energy Management market in Brazil. Underlying macroeconomic factors also drive the development of the Energy Management market in Brazil.

The Brazilian government has implemented initiatives and policies to promote energy efficiency and the use of renewable energy sources. These initiatives include tax incentives and subsidies for energy management solutions, as well as regulations that require businesses to meet certain energy efficiency standards. The government's support for energy management and renewable energy creates a conducive environment for the growth of the market.

In conclusion, the Energy Management market in Brazil is experiencing significant growth due to customer preferences for energy efficiency and cost savings, local special circumstances such as high electricity costs and the need to reduce greenhouse gas emissions, and underlying macroeconomic factors including government initiatives and favorable regulatory policies. These factors contribute to the increasing demand for energy management solutions in Brazil and drive the development of the market.

Methodology

Data coverage:

The data encompasses B2C enterprises. Figures are based on the sales of smart home products, excluding taxes.

Modeling approach:

Market sizes are determined through a bottom-up approach, building on a specific rationale for each market category. As a basis for evaluating markets, we use the Statista Global Consumer Survey, market data from independent databases and third-party sources, and Statista interviews with market experts. In addition, we use relevant key market indicators and data from country-specific associations, such as household internet penetration and consumer spending for households. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the S-curve function and exponential trend smoothing are well suited for forecasting innovative products due to the non-linear growth of technology adoption. The main drivers are GDP/capita, level of digitization, and consumer attitudes toward smart home integration.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated once a year, in case market dynamics change we do more frequent updates.