Non-Alcoholic Drinks - China

The Non-Alcoholic Drinks market in China has been experiencing significant growth in recent years, driven by changing customer preferences, emerging trends in the market, local special circumstances, and underlying macroeconomic factors. Customer preferences in China have shifted towards healthier beverage options, with a growing emphasis on wellness and health-consciousness. Consumers are increasingly opting for non-alcoholic drinks that are low in sugar, natural, and organic. This trend is in line with global preferences for healthier beverages, as consumers become more aware of the negative health effects of sugary drinks and artificial ingredients. Trends in the Non-Alcoholic Drinks market in China include the rise of functional beverages, such as energy drinks and sports drinks, which cater to the growing demand for products that provide specific health benefits. Additionally, there has been a surge in the popularity of ready-to-drink teas and herbal infusions, as Chinese consumers have a long-standing tradition of consuming tea for its health benefits. These trends reflect the evolving tastes and preferences of Chinese consumers, who are seeking beverages that offer both taste and health benefits. Local special circumstances also play a role in the development of the Non-Alcoholic Drinks market in China. The country has a rich tea culture, and tea consumption is deeply ingrained in Chinese society. This has created a strong market for tea-based beverages, which continue to be popular among Chinese consumers. Additionally, China has a large population, which provides a significant consumer base for non-alcoholic drinks. The country's growing middle class and rising disposable incomes have also contributed to the increased demand for premium and healthier beverage options. Underlying macroeconomic factors have also influenced the development of the Non-Alcoholic Drinks market in China. The country's rapid urbanization and increased urban population have led to changes in lifestyle and consumption patterns. As more people move to cities and adopt busier lifestyles, there is a greater demand for convenient and on-the-go beverage options. This has fueled the growth of ready-to-drink beverages, such as bottled water, juices, and soft drinks. In conclusion, the Non-Alcoholic Drinks market in China is experiencing growth due to changing customer preferences, emerging trends, local special circumstances, and underlying macroeconomic factors. Chinese consumers are increasingly opting for healthier beverage options, such as functional drinks and tea-based beverages. The country's rich tea culture, large population, and rising disposable incomes have also contributed to the growth of the market. Additionally, China's rapid urbanization and busy lifestyles have created a demand for convenient and on-the-go beverage options.

Data coverage:

The data encompasses B2C enterprises. The at-home market covers retail sales via super- and hypermarkets, eCommerce, convenience stores, or similar sales channels. The out-of-home data encompasses all sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments. Combined numbers encompass both the at-home market and the out-of-home market. Both the at-home and the out-of-home market are valued at retail selling prices including all sales and consumption taxes.

Modeling approach:

Market sizes are determined through a Top-Down approach, building on specific predefined factors for each market segment. As a basis for evaluating markets, we use resources from the Statista platform as well as in-house market research, national statistical offices, international institutions, trade associations, companies, the trade press, and the experience of our analysts. In addition, we use relevant key market indicators and data from country-specific associations, such as GDP, consumer spending (e.g. consumer spending on Non-Alcoholic Drinks, consumer spending at Hotels, Restaurants etc.), and price level index. This data helps us estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, the exponential trend smoothing is well suited for forecasting the Non-Alcoholic Drinks market with a projected steady growth. The main drivers are GDP per capita and consumer spending per capita.

Additional notes:

The data is modeled using current exchange rates. The impact of the COVID-19 pandemic and the Russia-Ukraine war are considered at a country-specific level. The market is updated twice a year.