Market Insights Consumer DIY & Hardware Store

Floor Covering - France

France

The Floor Covering market in France generated a revenue of €271.50m in the year 2024.
It is projected to experience an annual growth rate of 1.23% (CAGR 2024-2029).
Comparing it to other countries, in the United States leads the global market with a revenue of €5,554m in 2024.
On a per capita basis, each person in France contributed €4.18 to the revenues in 2024.
The demand for French-made luxury hardwood flooring in France has surged due to its superior craftsmanship and timeless elegance.

Key regions: India, Turkey, China, Japan, Indonesia

Marché

Région

Comparaison de régions

Monnaie

Analyst Opinion

The floor covering market within the DIY & hardware store market in France has seen a negligible growth rate, impacted by factors such as a slowdown in the housing market and the rise of online DIY retailers. This has led to a shift in consumer behavior, with more individuals opting for cheaper alternatives or delaying home improvement projects.

Customer preferences: Consumers in France are increasingly looking for sustainable and environmentally friendly floor covering options, such as bamboo, cork, and reclaimed wood. This trend is driven by a growing awareness of the impact of traditional flooring materials on the environment. Additionally, there is a rising preference for DIY solutions and customizable designs, as consumers seek to put their own personal touch on their living spaces. This is influenced by the French cultural value of individualism and the desire to create unique and personalized homes.

Trends in the market: In France, the Floor Covering Market within the DIY & Hardware Store Market is seeing a shift towards sustainable and eco-friendly products. This trend is driven by a growing awareness of environmental issues and a desire for more durable and environmentally friendly options. Additionally, there is a rise in the use of online platforms for purchasing floor coverings, providing convenience and a wider range of choices for consumers. This trend is expected to continue, as companies prioritize sustainability and online shopping experiences to meet evolving consumer demands.

Local special circumstances: In France, the Floor Covering Market within the DIY & Hardware Store Market is heavily influenced by the country’s strong focus on sustainability and eco-friendly products. As a result, there is a growing demand for environmentally friendly floor coverings, such as bamboo and cork, which are considered more sustainable alternatives to traditional materials. Additionally, strict regulations and guidelines regarding product safety and quality have a significant impact on the market, further driving the demand for reliable and sustainable floor covering options. This unique combination of factors sets the French market apart and shapes its dynamics within the DIY & Hardware Store Market.

Underlying macroeconomic factors: The Floor Covering Market within the DIY & Hardware Store Market in France is greatly impacted by macroeconomic factors such as the country's economic health and fiscal policies. With a strong economy and stable growth rates, France offers a favorable environment for businesses to thrive, including the DIY & Hardware Store Market. Additionally, the increasing focus on sustainable and eco-friendly products has led to a rise in demand for environmentally-friendly floor coverings, further driving market growth. Moreover, the growing trend of home renovation and improvement projects has also contributed to the market's growth in France.

Methodology

Data coverage:

Data encompasses B2C enterprises. Figures are segmented by product type and consist of the following: Paint, Wallpaper & Supplies, Tools & Machines, Hardware and Building Materials, Lawn & Garden, Heating & Cooling, Bathroom Hardware, and Floor Covering.

Modeling approach / Market size:

Market sizes are determined by a top-down approach, based on a specific rationale for each market segment. As a basis for evaluating markets, we use national statistical offices, international institutions, in-house market research, and resources from the Statista platform. Next we use relevant key market indicators and data from country-specific associations such as product value, import value, and export value to determine domestic supply. This data helps us to estimate the market size for each country individually.

Forecasts:

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the particular market. For example, exponential trend smoothing. The main drivers are turnover indices, GDP per capita, and consumer spending per capita.

Additional Notes:

The market is updated twice per year in case market dynamics change. The impact of the COVID-19 pandemic is considered at a country-specific level.