Market Insights Consumer Beauty & Personal Care

Cosmetics - Italy

Italy

In Italy, the revenue generated in the Cosmetics market in 2024 amounts to €1.92bn.
It is projected to experience an annual growth rate of 1.71% (CAGR 2024-2029).
When compared globally, in the United States generates the highest revenue in the Cosmetics market, reaching €18,660m in 2024.
In terms of per capita figures, the revenue per person in Italy's Cosmetics market is €32.66 in 2024.
Additionally, by 2024, 55% of the sales in the Cosmetics market will be attributed to Non-Luxury.
Italy's cosmetics market is dominated by luxury brands, with a strong emphasis on natural and organic products.

Key regions: Malaysia, Singapore, Worldwide, Indonesia, India

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Methodology

In our forecasts, we apply diverse forecasting techniques. The selection of forecasting techniques is based on the behavior of the relevant market. For example, regression analysis and Monte Carlo simulations are particularly suited for forecasting in the Home and Laundry Care market, due to the unpredictable variability and complex dynamics in consumer behavior and product adoption. The main drivers are GDP and consumer spending.